Local SEO 2023

Why local SEO is important in 2023

In 2022 and 2023 consumer habits have shifted as a result of COVID-19. While the shift to digital was already taking place, COVID-19 expedited it. And this digital-first world has fundamentally changed consumers’ shopping habits.

Rather than making an intent-based decision to go shopping, discovering new products and services is now integrated into daily life.

You must account for every consumer interaction with your brand or business, everywhere they are, and in order to boost your business’s online visibility to appear for relevant searches and be discovered through relevant content, you must optimize your local SEO strategy.

What is local SEO

It’s a set of strategies and tactics used for competing well in local search. In order to boost your local SEO efforts, your business must focus on both onsite and offsite SEO, since they both have a symbiotic relationship with each other.

What is local SEO

Why local SEO as a strategy

The higher you rank in the local search engine results page (SERP), the better. After all, the Google 3-Pack — the platform’s method to display the top three local search results — is the new battleground in local SEO. Google is where consumers go when they have a defined need and are ready to make a purchase. And while ranking high on Google and increasing online visibility is a main priority for many multi-location businesses, improving local SEO is easier said than done.

Free local SEO tool

Many businesses use Google My Business (GMB) as part of their local search engine optimization (SEO) strategy. It’s a free tool that is an important pillar of all businesses’ digital marketing.

Local SEO facts

90%

of US consumers in 2020 searched online to find local businesses

82%

of SERP traffic clicks on the Google 3-Pack results

55%

of consumer searches now include local intent

Is your business not ranking well on Google?

Zemos Design can help local businesses improve their website rankings with our local SEO services. We have been selected among the Top SEO Companies in Malaysia by Designrush.

1920 960 Website Design Agency Setia Alam

Start a project

Help us understand your project goals

    Full Name *
    Your Email *
    Phone *
    Project Budget*
    What do you need help with?*
    Please share a brief project description
    017.3327.428

    Just fill in the form, and we will be in touch. Here’s what will happen next:

    • Schedule a phone call
    • Get to know your business and industry
    • Discuss project scope and price